Webinar

The future of digital is at the intersection of UX and SEO

Name: The future of digital is at the intersection of UX and SEO
Start: 2020-11-19

Hosted on November 19, 2020

Learn how the convergence of UX and SEO can help create better digital experiences at a time when online presence matters more than ever.

About this Webinar

Earlier this year, Google announced a change to its algorithm that takes page experience into consideration when making decisions about a website’s authority. This means that business leaders—including those managing websites and apps, UX designers, and SEO practitioners—must understand the relationship between SEO and UX when creating digital experiences for people who need to find and use their services.

About the Speakers

Sunkwon Bush

Senior Design Lead

The “watchmaker” of Think Company, Sunkwon prizes attention to detail, big picture thinking, and passion for fine workmanship and artistry. An extremely diverse designer, he has background in music, architecture, world history, is fluent in Japanese and can say hello in over 15 languages.

Sharon Lunny

SEO Lead, Seer Interactive

Sharon works with various industries including finance, eCommerce, and SaaS to increase her clients’ organic visibility and grow their business. With a passion for audience research and data-backed insights, Sharon enjoys leveraging qualitative and quantitative results to understand user needs and develop tailored content strategies for the companies she works with.

Denise Baginski

Senior Creative Manager, Seer Interactive

With a love for data-driven design and problem solving, Denise helps bridge the gap between search data and user experience. As a Senior Creative Manager at Seer Interactive, Denise enjoys collaborating with her SEO and Paid Media teammates to create digital assets for clients across a wide variety of industries. Her background in visual and UX design helps her leverage quantitative and qualitative insights to design experiences that answer the questions and pain points her clients’ customers are searching for.

Thanks for Watching!

Thanks for watching The Future of Digital is at the Intersection of UX and SEO. Below you’ll find some resources that Denise, Sharon, and Sunkwon mentioned during the presentation.

Resources from the presentation

Google’s Page Experience Announcement
Understanding Page Experience in Google’s Search Results
Core Web Vitals Report
Chrome Site Performance Report
Page Speed Insights
The Design Leader’s Role in Measuring User Experience (Think Company)
Post-Google Algorithm Update Action Plan (Seer Interactive)
Google Update: Page Experience as a Ranking Factor (Seer Interactive)
UX Checklist Series: Landing Page Design (Seer Interactive)

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