Deep Dive: Research

medication, pills for pharma market access

August 14, 2024

Maximizing growth in market access; how to partner for an effective gap analysis

By
Dhiraj Sapkal,
Jen Couchoud

Researchers synthesizing user research data

July 25, 2024

Embrace a research mindset to make the most of the data your company already has

By
Brittany Murphy

Building blocks stacked and creating a staircase with icons moving up each stair step representing research maturity phases

August 3, 2023

Understanding your organization’s user research maturity

By
Andrew Kunz

Illustration of user centered research icons

January 17, 2023

Market research isn’t enough; Understand your customers with UX research

By
Crystal Gee

Illustration of group of people

December 1, 2022

Affinity mapping: bridging the gap between research and UX design

By
Kathryn Robbins

Illustration of hands with dice, playing card, and chess piece playing over a game board.

October 13, 2022

Ready, set, go: Play as research

By
Crystal Gee

Illustration of sticky notes depicting an affinity mapping exercise

August 11, 2022

How to create an affinity map for research

By
Crystal Gee,
Katie Wofford

Illustration of a person's hands holding a notebook taking notes while watching other people complete tasks

February 24, 2022

Contextual inquiry principles and processes

By
Crystal Gee,
Lindsey Wojtowicz,
Sayla Tenenbaum

Illustration of people working on a research project

February 8, 2022

You’re only 12 weeks away from building smarter products

By
Lindsey Wojtowicz,
Safiya Mitchell,
Trisha Eckard

Illustration of person sitting at computer screens

November 8, 2021

How to align UX research with product design and development decisions

By
Allison Drechsler

Megaphones

September 20, 2021

Convincing leadership to invest in customer insights: A how-to guide

By
Brittany Murphy,
Jen Couchoud

November 15, 2020

How to integrate frequent design research into your agile process

By
Danielle Traitz

Popular Topics